SIRRETI MEMBERS’ MEETING
FALL – 2024
10-12 November 2024
Location
New York City
Sirreti: leading the luxury and ultra luxury vacation rental market.
From our first Members’ Meeting in Barcelona, the Sirreti Community has continued to expand and bring together property managers, villa owners and luxury travel agents together in one location to help drive new business.
This fall we’re taking the Members’ Meeting across the Atlantic and over to New York City. With two days of seminars, expert insights and exceptionally strong networking opportunities, this is the definitive event for industry professionals working in the luxury vacation rental market.
What makes a Sirreti Members’ Meeting so valuable?
Event programme
PRE EVENT DRINKS
10 Nov 24, 6-8pm
- Members’ drinks & dinner
- Informal meet & greet
MEMBERS’ MEETING
11 Nov 24, New York University, Wasserman Center for Career Development, 133 E 13th St, New York, NY 10003.
Arrival 08:45, Finish 17:00
- Industry news and latest insights
- Industry expert speakers & presentations
- Member networking
- Q&A
- Members’ dinner: The Smith, NoMad, 1150 Broadway at 27th St. From 7.00pm – 10.00pm
ROUNDTABLES
12 Nov 24, Offsite NYC, 52 W 39th St, New York, NY 10018.
Arrival 09:00, Finish 12:00
- Guest speaker
- Roundtables with luxury travel agencies and celebrity agents
- Members’ Meeting round up
Meet The Speakers
We’ve got a fantastic lineup of industry specialists joining us in New York.

As the Vice President of Business Development at The Maimon Group, Anthony Barrera spearheads initiatives that bridge the gap between luxury property managers, travel agents, and real estate professionals. With a focus on expanding key markets and enhancing offerings through The Maimon Group’s Luxury Property Management System (LPMS), Anthony has played a pivotal role in elevating the platform’s global presence.
Since joining the team, he has leveraged his expertise in the villa rental business to forge strategic partnerships, onboard exclusive properties, and create seamless solutions for high-end travelers.
Before joining The Maimon Group, Anthony spent nine years at onefinestay as the head of their Global Sales Team, where he gained invaluable experience driving sales and fostering relationships in the luxury hospitality industry.
His commitment to excellence is driven by a passion for luxury hospitality and a deep understanding of client needs in the evolving vacation rental landscape.

For over 35 years, Marc Friedland has been recognized as a trailblazer in experiential branding, renowned for his deep expertise in designing and producing the ultimate in bespoke luxury communications. Originally hailed as America’s foremost custom invitation designer, Marc has significantly broadened his influence, crafting unforgettable experiences for both individuals and leading brands across luxury hospitality, real estate, banking, and the arts.
Marc’s work in luxury branding has earned him acclaim for his estate branding services, that capture the unique essence of prestige homes, estates, landmark properties, yachts, and private aircraft. Collaborating closely with owners, estate managers, architects, interior designers, and artisans, he develops distinct identities for these properties, translating them into a full range of amenities that epitomize gracious living and embody the unique quality of place, creating a distinctive and unique guest experience.
His distinguished global clientele includes prestigious brands like the Oscars®, Wynn Resorts, Forbes Travel Guide, and Atlantis Dubai, as well as notable private clientele such as Oprah Winfrey, Paul Allen, and Steven Spielberg. Through his Los Angeles-based atelier, Marc Friedland Couture Communications, provides bespoke branding and design solutions that honor and enhance his clients’ most meaningful relationships, assets, and events.
Marc has also served as the Official Luxury Communications Advisor for Forbes Travel Guide for over seven years, where he has helped experientialize service standards for some of the world’s most prestigious hotels and resorts.
When not immersed in creative projects, Marc finds inspiration in the dynamic energy of Los Angeles, often enjoying pickleball matches before dreaming up his next innovative endeavor.

Blendi Muriqi is the Founder & CEO of Delegate.co, a leading provider of remote staffing solutions tailored for businesses that aim to scale. A serial entrepreneur with a passion for efficiency and technology, Blendi brings over 7 years of experience in the vacation rental property management space, where he has consistently enhanced processes and operational effectiveness. This extensive staffing background in the short-term rental industry ignited his dedication to creating solutions that help businesses thrive.
At Delegate.co, Blendi’s mission is to empower business owners, including those in the luxury travel industry, to scale and succeed globally with tailored virtual assistant solutions. By streamlining operations and enhancing customer experiences, Delegate.co helps travel advisors focus on what they do best—crafting unforgettable travel experiences for their clients.
Blendi is dedicated to creating opportunities for remote professionals, helping them grow both personally and professionally. His leadership is transforming the remote staffing landscape, making a significant impact on travel businesses and virtual assistants around the world.

Sarah Morgan has operated as a brand architect and communications consultant for over four decades in the travel sector working with both iconic brands and start-ups ranging from hotels, tourist boards, destination resorts, airlines, cruise companies to tour operators, travel agents and vacation rental property companies.
Her extraordinary pedigree includes pioneering the first ever 360 degree integrated marketing agency specifically geared to support the travel industry to optimise its marketing budget and messages across all media platforms.
Within luxury travel she has advised The Savoy Group, Orient Express Group, Marriott International, The Hideaways Club. Sovereign Holidays, Cunard, Abercrombie and Kent, Trafalgar Holidays as well as launching a collection of boutique hotels and resorts, Eurotunnel and the famous Quinta do Largo.
Sarah is also the Global Travel Editor and travel writer for a luxury lifestyle magazine The Review Magazine https://www.thereviewmag.co.uk/ where she travels the world in search of the sublime and extraordinary to satisfy the magazines UHNWI audience.
This unique duel perspective of being both a luxury travel marketer and luxury travel writer gives Sarah an incredible insight and skill set to create breakthrough PR. We are therefore delighted that Sarah is now offering Media Relations/PR support to our Sirreti members to raise their brand profile by achieving impactful editorial coverage and partnerships to drive awareness, interest and bookings https://www.phoenix-comms.com.

With over 35 years of experience in luxury hospitality, vacation rentals, online travel, and real estate, I am proud to be a distinguished co-founder and board member of Vacation Rental University (VRU). My specialization lies in coaching, consultative sales, executive leadership, talent development, and operational excellence, and I have a proven track record in fostering business growth in competitive markets.
In my previous role as the COO for the Americas at Onefinestay, I successfully managed a luxury portfolio of over 2500 properties, achieving profitable growth, heightened customer satisfaction, and operational efficiency. Being recognized as one of the “Top 20 Most Influential Professionals in the Vacation Rental Industry Globally” is a testament to my standing as a sought-after global speaker and thought leader.
Now serving as the CEO of Simple Life Hospitality (TSLH), I can confidently say that joining the company has been one of my best career decisions. My passion for empowering others and contributing to TSLH’s growth is evident in my role. In my downtime, you’ll find me enjoying Badger or Packer games, fishing, and spending quality time with my sons, Alex and Sam. I returned to the Madison area in 2020 from Charleston, SC, and am happy to be back in Wisconsin.

Peter Kressaty serves as Chief Commercial Officer for LW Hospitality Advisors in New York.
His thirty years of lodging sector experience, commencing his career in operations with Hyatt Hotels before serving as Club Manager at The Yale Club of New York, General Manager of the iconic luxury Lowell Hotel New York, Senior Vice President of Carino Hotels and Resorts Worldwide, and Regional Vice President, Sales & Marketing with Highgate.
More recently, Mr. Kressaty was Executive Vice President of Forbes Travel Guide, consulting with the world’s top luxury hospitality, residential and independent properties, and also served as Global Director of Residences for a private entity where he ensured the cohesive oversight of the properties, staff, operating procedures, service standards and day-to-day management.
Peter who serves on a number of hospitality boards has traveled the world assessing and shaping the delivery of service levels at the finest and most awarded luxury hotels, resorts, spas, residences, private clubs, and cruise lines. Most notably, he had the distinct honor of leading training and service standards for The White House and Camp David.
Ticket availability
Tickets are only available to Sirreti Members. Prices are per person.
You can choose to attend just the Members’ Meeting (day one) or attend both the Members’ Meeting AND the Roundtables (day two).
Early Bird and Super Early Bird tickets are only available for a limited time, so please ensure you have booked and paid before the deadline to take advantage of reduced ticket prices.
Tickets for Day One (Members’ Meeting only)
(If you want tickets to both days, please select from the combined ticket option further down this page)
Super Early Bird
$275
Early Bird
$400
Combined tickets for Day One and Day Two
(Members’ Meeting and Roundtables)
Super Early Bird (both days)
$675
Early Bird (both days)
$895
Partnerships // Sponsorship // Speaking
We’re proud to partner with
If you’re not a member of The Sirreti Community, we have a great range of alternative ways you can get involved to engage with members and connect with industry professionals.
Opportunities available at our next members meeting – 10,11 & 12 November.
Industry Partner
For further details, please email contact@sirreti.com
Event Sponsorship
Click here for further details
Speaker Opportunities
For further details, please email contact@sirreti.com

